Meta Description: The iPhone Pocket brings fashion and function together with its 3D-knitted design. Learn about its features, color options, and why it’s becoming a favorite everyday accessory.


A Simple Yet Stylish Upgrade: Introducing the iPhone Pocket

When it comes to daily essentials, most of us carry our iPhone everywhere. But how we carry it hasn’t changed much—until now. The iPhone Pocket, created through a unique collaboration between ISSEY MIYAKE and Apple, introduces a new and stylish way to keep your iPhone close while adding personality to your look.

The idea behind the iPhone Pocket is very simple: take something practical and make it beautifully wearable. It is made using a singular 3D-knitted construction, which means the fabric stretches naturally to fit any iPhone model, along with small everyday items like cards, cash, or AirPods.


Designed to Blend Into Your Lifestyle

One of the most interesting parts of the iPhone Pocket is its texture. The open ribbed structure stretches gently when filled, and you can even take a quick look at your iPhone screen through the fabric when needed. It’s functional without feeling complicated.

There are also different ways to wear it:

  • Across the body, like a small sling pouch
  • Tied to your handbag, adding an extra accessory layer
  • Carried by hand, like a minimal soft case pouch

This gives users the flexibility to style it depending on their outfit, mood, or occasion. It’s not just about carrying your phone—it’s about wearing it.


Color Choices That Match Every Mood

The iPhone Pocket comes in two strap styles: short strap and long strap, with different color combinations to choose from.

Comparison Table: Short vs Long Strap Designs

FeatureShort Strap DesignLong Strap Design
Wearing StyleBest handheld or attached to bag handlesBest worn crossbody or around neck
Color OptionsLemon, Mandarin, Purple, Pink, Peacock, Sapphire, Cinnamon, BlackSapphire, Cinnamon, Black
Look & FeelPlayful and expressiveSimple, minimal, everyday wearable

From bold shades like peacock and mandarin to calm tones like black and cinnamon, there’s a version for people who love color and for those who prefer subtle style.


Craftsmanship Rooted in Concept and Creativity

The iPhone Pocket is crafted in Japan and inspired by ISSEY MIYAKE’s design philosophy of “a piece of cloth.” With Apple’s touch of minimal simplicity, the result is clean, modern, and easy to personalize. It doesn’t force a style—it adapts to yours.


Pricing and Availability

  • Short Strap Version: $149.95 (U.S.)
  • Long Strap Version: $229.95 (U.S.)

It is a limited-edition release and available at select Apple Store locations across different regions.


Final Takeaway

The iPhone Pocket is not just an accessory—it’s a small shift in how we carry and express something we use every day. It adds comfort, style, and personal creativity to something familiar. Whether you enjoy fashion-forward pieces or simply love thoughtful design, this could become your new favorite daily companion.

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